{"id":21566,"date":"2023-04-01T11:05:34","date_gmt":"2023-04-01T04:05:34","guid":{"rendered":"https:\/\/marapipost.com\/?p=21566"},"modified":"2023-04-01T11:06:22","modified_gmt":"2023-04-01T04:06:22","slug":"menparekraf-sandiaga-resmikan-peluncuran-tv-commercial-tambuah-ciek","status":"publish","type":"post","link":"https:\/\/marapipost.com\/index.php\/2023\/04\/01\/menparekraf-sandiaga-resmikan-peluncuran-tv-commercial-tambuah-ciek\/","title":{"rendered":"Menparekraf Sandiaga Uno Resmikan Peluncuran TV C \u201cTambuah Ciek\u201d\u00a0"},"content":{"rendered":"\n<p class=\"has-text-align-justify\"><strong>PADANG PARIAMAN, marapipost<\/strong>-Menteri Pariwisata dan Ekonomi Kreatif Sandiaga Uno, Jumat (31\/3\/2023) meresmikan peluncuran Television Commercial (TVC) Promosi Pariwisata Sumatera Barat berkaitan dengan storynomic Budaya Minangkabau. Acara itu digelar di Bandara Internasional Minangkabau.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">TVC tersebut merupakan campaign perancangan dan pembuatan video promosi wisata Sumbar, hasil garapan Tim Badan Promosi Pariwisata Daerah (BPPD) Sumatera Barat bersama Wardah, PT Paragon Technology and Innovation (Paragons Corp).<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Menteri Sandiaga Uno mengapresiasi TVC, setelah peluncuran ini tentunya mampu memperkuat&nbsp; pengembangan Pariwisata Sumbar, sebelumnya telah didahului dengan peluncuran Visit Beautiful West Sumatera (VBWS) 2023, kata menteri.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Menteri Sandiaga uno, dalam sambutannya menyebut, \u201cTVC Tambuah Ciek\u201d ini Keren banget. Setelah peluncuran, kata Uno, tidak hanya tambuah makan rendangnya, tapi juga bertambah belanja produk ekonomi kreatif, tambah lama menginapnya dan tambah juga lapangan kerjanya.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Menteri juga berharap, semua pihak untuk terus menggaungkan hastag Visit Beautiful West Sumatera (VBWS) 2023. Terutama dimomen jelang idulfitri, banyak wisatawan dan perantau pulang kampong (Mudiak) ke Sumbar, hal itu jadi peluang besar wisata dan ekonomi.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">&nbsp;Wakil Gubernur Sumbar, Audy Joinaldy, pada sambutannya, mengatakan bahwa Kehadiran TVC Tambuah Ciek akan lebih mengenalkan Sumbar dan engagement wisata Sumbar. \u201cHadirnya TVC Tambuah Ciek, diyakini akan mampu kembali menggairahkan pertambahan wisatawan ke Sumatera Barat, dan akan menambah kontribusi Sumatera Barat dalam mewujudkan target 4,4 juta lapangan kerja baru dari sektor pariwisata\u201d, harap Wakil Gubernur.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Ketua BPPD Sumatera Barat, Dr. Sari Lenggogeni menyebutkan video yang berdurasi 3 menit ini akan diputar di Bandara Internasional Minangkabau setelah Menpar Sandiaga Uno melaunching video tersebut.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Video yang bertajuk \u201cTambuah Ciek\u201d ini diciptakan beberapa scene dengan durasi 3 menit yang menginterprestasikan filosofi Minangkabau, berpadu dengan literasi dan penelitian menjadi sebuah TVC (Television Commercial), terang Sari Lenggogeni.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Sari Lenggogeni menjelaskan, \u201cTVC Tambuah Ciek\u201d bertujuan untuk mendorong expenditure wisatawan dari lama tinggal, belanja dan makan untuk mencapai KPI pariwisata. TVC akan menggambarkan filosofi dan destination personality Sumbar sebagai daerah tujuan wisata.<\/p>\n\n\n\n<p class=\"has-text-align-justify\">\u201cTVC ini berbeda dari yang lain karena memiliki unsur story telling yang kuat, dan partisipasi berbagai pihak seperti Marawa Beach, Padang Trail Runners, Uda Uni Sumbar, dan pemeran lainnya.\u201d ungkap Sari. Untuk yang pertama TVC fokus pada destinasi destinasi utama di Sumbar, dengan ceritanya serta filosofi dan ekosistem pariwisata Sumatera Barat<\/p>\n\n\n\n<p class=\"has-text-align-justify\">Launching ini juga dihadiri Walikota Padang Hendri Septa, Bupati Padang Pariaman Suhatri Bur, Kepala Dinas Pariwisata Sumatera Barat Luhur Budianda, Direksi Bank, Pemeran TVC, Kadispar kabupaten kota, Kadin HIPMI Gekrafs dan stakeholders pariwisata, dan beberapa direksi maskapai.<strong>[*\/lk]<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PADANG PARIAMAN, marapipost-Menteri Pariwisata dan Ekonomi Kreatif Sandiaga&#8230;<\/p>\n","protected":false},"author":1,"featured_media":21567,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86,84,50],"tags":[],"newstopic":[],"class_list":["post-21566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-padang-pariaman","category-sumatera-barat","category-wisata"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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